Specialist VA

Lead Generation Virtual Assistant Australia — DotVA

Hire a lead generation VA for your AU business. LinkedIn prospecting, cold email outreach, list building, CRM updates, meeting booking. From $18/hr AUD.

Reviewed by Jenn Yang · Director, DotVA · 48+ AU placements managed · Last checked 18 May 2026

Pricing$18-$25/hr AUD
Typical hours15-30 hrs/week
Placement time7-10 days

What this specialist va does for you

  • Ideal customer profile list building (Apollo, ZoomInfo, Cognism)
  • LinkedIn Sales Navigator prospecting
  • Cold email sequence management (Instantly, Smartlead, Lemlist)
  • Reply triage + qualification
  • Meeting booking to your calendar
  • CRM data entry + pipeline hygiene
  • A/B testing of sequences + subject lines
  • Weekly outbound performance report

Outbound is the most under-delegated function in AU small business. The combination of list building + sequence management + reply triage is 80% admin and 20% judgement. A specialist lead-gen VA handles the 80% so your principal sales person handles the 20%.

What this placement covers

Every DotVA placement is dedicated — one VA, one client. The tasks above are the core scope, calibrated against 48+ DotVA placements. Add or remove items via the SOP in week 1.

Pricing + placement

This role sits in our specialist tier: AUD $18-$25/hr (excl GST). At a typical 15-30 hours/week placement, that’s approximately AUD $2,095/month all-in. A $500 refundable deposit covers our recruiting + placement work.

Placement time is 7-10 days from discovery call to your VA starting. We replace at no extra cost inside the 30-day satisfaction window.

What you bring

Two things: a 30-minute weekly check-in in week 1-2 (dropping to 20 minutes by week 4), and a willingness to write things down. SOPs, preferences, recurring decisions. Your VA reads them. Everything else — recruiting, vetting, onboarding, performance management, replacement coverage — sits with us.

Book a discovery call and we’ll confirm whether this is the right tier for your situation.

Tools your VA brings to the placement

  • Apollo
  • ZoomInfo
  • Cognism
  • LinkedIn Sales Navigator
  • Instantly
  • Smartlead
  • Lemlist
  • HubSpot
  • Pipedrive

Common questions about hiring a specialist va

Can the VA write the cold email copy?

They can draft. You approve sequences before they run. Most clients write the initial template together with the VA in week 1, then the VA iterates on subject lines and CTAs.

What about Australian Spam Act compliance?

Cold B2B email is permitted under the Spam Act 2003 with proper consent inference and clear unsubscribe. We follow the rules. Your VA understands what is and isn't compliant.

Will the VA take sales calls?

No — booked calls go to you (or your sales team). The VA's job ends at "calendar invite accepted".

Ready to hire?

Book a free discovery call

30 minutes, no card, no obligation. We'll confirm the scope, show you matched candidates within 7-10 days, and you decide if it makes sense.

No obligation. No credit card. Just a conversation about what's possible.